About - Cross Copywriting

Our story

Compel your customers to take action

Originality sells. Following other people never stood out. Make your message stand out from the crowd of thousands of businesses all competing for the same customers.

Personal and Professional Values

Direct

You can expect to hear the truth. I take a direct approach to save time and money, and to make sure everyone is on the same page.

Originality

Copying other people never had a dramatic effect. I will create original content for you that makes your message stand out and get noticed.

Hard Work

I will not rest until you are satisfied with the results. I work tirelessly for my clients.

Honesty

It’s such a rare trait these days that it makes me stand out of the crowd. You can rest assure that I will always be straight and honest with you.

With over 15 years as a journalist, copywriter and editor in news and marketing, I have worked on a wide variety of projects and have researched and written about more topics than you can imagine. I’ve created content and marketing material for people, companies, non-profits and newspapers. As a news desk manager, I was the person other people and companies submitted their work to.

Being responsible for publishing the news meant that I read hundreds if not thousands of press releases and pitches, so I know what works and what doesn’t. I know what the public expects to see and I know what people in the media look for.

I have the background and skills to make your project a success. I have written for a living most of my adult life and have a wealth of experience in many industries and markets. And as an added benefit, I love what I do.

With me as your freelance copywriter, you will also have access to a professional marketing and design team available to you when you need extra services. I have a close working relationship with a team of talent which means no project is too big or too small.

Please reach out to me anytime with questions, for prices and timelines, to discuss your project or to get the process started.

Thank you for your time and I look forward to working with you.

David Cross

External Marketing

Focusing on your end user, your client or customer. We create copy that connects with the public and your customers.

Internal Communication

We can create internal business documents and communication or teaching material so everyone in your company is on the same page.

Business to Business (B2B)

If your customers are other businesses then we can create copy that sells, connects and creates new relationships and strengthens existing ones.

I take a multi pronged approach designed for today's marketplace.

With so many people and companies these days all competing for the same customers, clients, readers or members it’s even hard to even get in front of people.

People are also getting bombarded by sales pitches on a constant basis, so they’re becoming numb to messages that all seem to blend together.

That is why I pride myself on creating original copy that delivers your message in a way that stands out and speaks to your customer base on a personal level.