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Hustle, Effort and True Grit are What Makes Great Realtors

Outwork, Outperform, Outshine – How Top Realtors Rise Above the Competition

Look gang, let’s talk performance for a minute. What really sets the top performers apart in the real estate industry? It’s not just luck or connections — it’s hustle, effort, and true grit that make great realtors stand out from the crowd.

You’ve probably heard these motivational quotes before:

  • “To the bold goes the glory”
  • “He (or she) who dares, wins”
  • “Fortune favors the fearless”
  • “Leap first, look later”
  • “Courage paves the path to greatness”

These quotes all highlight a crucial point: if you’re willing to put in the effort and try harder, you’re already ahead of most of your competition. The odds are in your favor, and this has been proven time and time again throughout history.

Let’s look at some relatable examples:

  1. Thomas Edison: He famously made 1,000 unsuccessful attempts at inventing the light bulb before succeeding. His perseverance and hustle led to one of the most important inventions in history.
  2. J.K. Rowling: Before Harry Potter became a global phenomenon, Rowling’s manuscript was rejected by 12 different publishers. Her determination to keep trying eventually paid off, big time.
  3. Colonel Sanders: The founder of KFC was 65 years old when he started his business, and his recipe was reportedly rejected over 1,000 times before a restaurant accepted it. His grit and persistence built a global fast-food empire.
  4. Oprah Winfrey: She was fired from her first TV job as an anchor in Baltimore, being told she was “unfit for television news.” She didn’t give up and went on to become one of the most successful talk show hosts and media moguls in history.
  5. Walt Disney: He was fired from a newspaper for “lacking imagination” and “having no good ideas.” Several of his early businesses failed. But he kept pushing, and his creativity and effort eventually created a global entertainment empire.

These examples show that success often comes not to the most talented, but to those who are willing to put in the most effort, persevere through setbacks, and keep pushing forward.

In real estate, this same principle applies. The agents who consistently put in the extra effort, make one more call, or go the extra mile for their clients are the ones who tend to rise to the top.

6. Ryan Serhant: His story is particularly relevant to our discussion about real estate success. Serhant moved to New York City to pursue acting but struggled to make ends meet.

He got his real estate license as a “backup” and started his career on September 15, 2008 — the day Lehman Brothers collapsed and the Great Recession began. Despite this incredibly challenging start, Serhant didn’t give up.

He hustled hard, often working 16-hour days. He got creative with his marketing, using social media before it was common in real estate. He took on rentals that other agents avoided and built his network from the ground up.

Through sheer persistence and innovative thinking, Serhant went from a struggling newcomer to one of the top real estate brokers in New York City.

He’s now the CEO of SERHANT., a major real estate company, a star of Bravo’s “Million Dollar Listing New York,” and a bestselling author. Serhant’s journey exemplifies how hustle, creativity, and true grit can propel a realtor from humble beginnings to extraordinary success, even in the face of significant obstacles.

These real-life examples, especially Serhant’s story from within our own industry, demonstrate that with persistence, hard work, and resilience, you can overcome challenges and achieve remarkable success in real estate. They reinforce the idea that putting in extra effort and thinking creatively can truly set you apart in this competitive field.

The Real Competition in Real Estate

Now, you might be thinking, “But there’s so much competition out there!” Well, yes and no. There’s competition, sure, but not nearly as much as you might think. With a bit more effort and creativity, you can outperform 90% of your competition — and that’s not an exaggeration.

Let’s look at Las Vegas as an example. According to The Las Vegas REALTORS® association’s membership data, there are roughly 17,000 realtors in the city. Similar numbers per capita can be found in other cities across the country. But here’s the thing: talking to several realtors in Las Vegas and from what I’ve observed, the consensus is that less than half of these people are currently active.

Breaking Down the Numbers

So, let’s break this down:

  1. Show up and work consistently: You’re already ahead of half the pack.
  2. Put in some real effort: You’ve now surpassed 75% of your “competition.”
  3. Go the extra mile: Make those calls, follow up, market yourself, set meetings, do warm and cold calls — suddenly, you’re in the top 25% of realtors in your city.

Hustle and Grit in Action

What does this hustle and grit look like in practice for a realtor? It’s about:

  • Consistently prospecting for new clients
  • Following up diligently with leads
  • Staying on top of market trends
  • Continuously improving your skills
  • Going above and beyond for your clients

Remember, in real estate, as in life, it’s often not about being the most talented — it’s about being the most persistent and hardworking. Does talent and good looks like mine help, yes, of course. But are they necessary? Not even close.

The Power of Creativity in Real Estate

Creativity can be your secret weapon in this industry. Think outside the box when it comes to:

  • Marketing your properties
  • Networking with potential clients
  • Solving problems for buyers and sellers
  • Presenting offers
  • Negotiating deals

By bringing fresh ideas to the table, you’ll stand out in a sea of sameness.

Embracing True Grit

True grit in real estate means:

  • Bouncing back from rejections
  • Learning from your mistakes
  • Persevering through tough markets
  • Constantly pushing yourself to improve

It’s this grit that will carry you through the ups and downs of the real estate market and help you build a successful, long-term career.

Your Path to Success

Remember, success in real estate isn’t about competing with everyone — it’s about being the best version of yourself and outworking those around you.

With hustle, effort, and true grit, you can rise to the top of your field and achieve the success you’ve been dreaming of.

So, are you ready to put in the work and become one of the great realtors? The path is clear — it’s time to take that leap and show the world what you’re made of!

Contact CrossCopywriting.com to go from the top 25% to the top 1%.

And to read on Medium click HERE

David Cross
David Cross

Copywriter & Journalist

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